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A Siebel CRM admin manages and maintains a customer relationship management (CRM) system. Their role involves configuring and modifying the CRM system to satisfy business needs, regulating user access and permissions, ensuring data reliability, training users on the system’s eatures, and providing continuing support. They optimize the CRM software to improve customer communication, sales workflows, and overall company effectiveness.
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CRM automation is the technique that utilizes technology and software to enhance and automate various tasks and procedures within customer communication management. It calls for automating repetitive manual activities, improving data accuracy and reliability, and boosting efficiency, finally enabling organizations to handle better and nurture their customer relationships.